With our Fortune 500 Clients also known as our Blue Chip clients or Household Brands these clients outsource us for our quality that we are able to scale out. They seek us not necessarily for more brand awareness but to gain them more market share or a larger percent of the pie compared to their competitors.
Our Non-Profit Clients outsource us for our ability to generate life-time value customers and well done brand representation. The reason being, no one will donate to a non-profit with a poor reputation. How we generate life-time value customers and guarantee long-term contributors is by making sure we are only signing up people who are quality willing to stay long-term with the charity.
Growth Industries outsource us for our brand awareness and our ability to adapt as well as perform experiential marketing campaigns. These clients are also known as our start-up companies. For these clients we can really be creative and dabble in many different methods. In addition, we usually only work with their clients in the first three to five years, right before they swing and hit the mass market.
These clients are more of our seasonal clients. Our job for these clients is to bring in consumers during their off seasons.